Doesn't Stretch & Not Comfortable, Not For Me-Back to School

by ParentCo. August 30, 2016

The first rule of shopping for kids: If it doesn’t stretch, they’re probably not going to wear it ...all too familiar with these requirements—as are many US parents currently bracing themselves for back-to-school shopping... These demands about clothes aren’t exactly new—young people have complained about bothersome clothes for ages—but earlier generations of children begged to wear jeans instead of more formal dresses or trousers. Today’s children are looking for something that’s even more casual and comfy... The trend (perhaps an unsurprising one in the age of athleisure, when activewear routinely doubles as everyday attire among grown-ups) is evident in what retailers are selling. According to data from Edited, a retail technology company whose clients include the luxury retailer Net-a-Porter, there are 20% more leggings stocked than jeans in the kidswear sections...In the last three months, online retailers got 56% more new arrivals of leggings than jeans, and new arrivals of sweatpants trailed jeans by just 18%... This shift toward the casual and stretchy creates some dilemmas for parents who feel their little ones are a too dressed-down, especially as they get them ready to return from summer break to the more formal environment of school. Fashion in the years ahead may see formal dress codes breaking down further, synthetics such as polyester continuing to grow, and softness and stretch becoming more common in even the most rugged jeans.
Source: The first rule of back-to-school shopping for kids: If it doesn't stretch, they're probably not going to wear it — Quartz



ParentCo.

Author



Also in Conversations

Screw Working Mom Guilt! My Kids Benefit From My Career

by ParentCo.

I’m a working mom, and not only do I not feel guilty about the time I spend away from my children, I believe they benefit greatly from me working in many ways..

Continue Reading

adult hand holding newborn baby's hand
10 Tips for Single Parents With New Babies

by Charlie Fletcher

It’s easy and understandable for single parents to feel overwhelmed. Here are some ways to help you take the best care of yourself and your little one.

Continue Reading

mom working out with child
5 Ways Working Out Makes Me a More Fit Parent

by ParentCo.

Exercise helps me be a better mom. I often apply the wisdom of the phrases I hear when I'm working out to the many parenting challenges I encounter.

Continue Reading